The goal of a charitable organization is often to get bigger. This makes sense, as the more it can grow, the more it can make a difference. Unfortunately, growing a nonprofit organization can be challenging.
Even though most nonprofit organizations are small, the big organizations have to start somewhere. This is because growth is achievable, especially if you are willing to put in the work required to get the job done. Unfortunately, many factors go into running a successful nonprofit, and we won’t try to solve them here. However, we can help you navigate through these obstacles and give you some ideas on how to grow your organization.
Utilize Your Existing Resources
Even the most prominent organizations can operate on a tight budget. However, smaller organizations have more difficulty attracting and retaining the right staff members. One of the most critical factors you should consider when growing a nonprofit is having the proper amount of staff time. Having the proper amount of staff time is also vital to ensure that the organization can reach its goals.
Smile Train, a New York-based organization that provides cleft lip and palate surgery to children in developing countries, uses a model known as a “teach a man to fish” method. This goal is to train local surgeons with a small team from the organization. The organization uses this method to help expand its operations.
Stay Mission Focused
There is a fine line between spreading yourself too thin and doing more with less. It may take time to balance doing more with less and ensuring that the organization is focused on its mission. One of the essential factors you should consider when it comes to growing a charitable organization is ensuring that the new initiative or task is in service of the mission.
Many organizations are involved in the charitable world and must maintain their integrity. One of the most critical factors you should consider when it comes to growing a charitable organization is making sure it is transparent. This is very important to ensure the public can see how the organization runs.
An increasing number of philanthropists expecting more transparency from their organizations also contributes to the growth of charitable organizations. The younger generation of donors is more likely to donate when the organization has a connection to its mission.